Monthly Archives: July 2015

Oreo Innovation – Go Far and Wide but Have They Stretched Too Far?

It’s hard not to love Oreos.  I mean, what’s not to love about chocolate wafer cookie and sweet cream filling?  Add a little milk, and it truly is a child’s dream snack. Born in 1912, Oreo cookies are far and … Continue reading

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The SONY Light Bulb Speaker

Yes, you read that correctly.  SONY has launched a light bulb that contains a Bluetooth speaker.  You can control the volume via an app on your smartphone, along with the brightness of the bulb.  According to SONY, the goal for … Continue reading

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Boar’s Head Hummus – adjacent innovation without a purpose

So you have not heard?  Yes, Boar’s Head, the deli meat brand that makes lunchmeat is in the hummus business.  In fact, it launched 10oz hummus tubs of regular hummus and roasted red pepper hummus in 2014 with tepid results.  … Continue reading

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